The CEO of Messe Berlin, Raimund Hosch, will say some welcoming words and open the Popkomm 2011.
Holger G. Weiss, CEO aupeo! , will then open the Popkomm Conference and in particular give an entrance into the digital world.
As a highlight, there will be a Special Keynote by the Swedish Misiter for Forgein Trade, Ewa Björling.
